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If you are a photographer, speaker, author, consultant, coach, business owner, or creative type, then the key to getting your message across is one word: platform. To get that, you need to know how to (deeply) connect with your audience. The good news is that there is a formula for doing that. Check out media-marketing-magnate Mike Koenigs and his new video on how to do just that. It’s free and there is nothing to buy. Just great content.